Spring is a season of renewal, and there’s no better time to manage your allergies, update your look, or book that overdue eye test....
Read moreSpring is a season of renewal, and there’s no better time to manage your allergies, update your look, or book that overdue eye test....
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As we approach the end of the financial year, it’s the perfect time to evaluate your eyewear needs and take advantage now. Find out more!...
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The Optical Superstore is proud to sponsor the West Papua Film Festival, bringing the unheard voices of an oppressed people to cities around Australia....
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With improvements in contact lens material, ever-growing selections in colour and hue, and increased prescription lens options, there's never been a better time to explore coloured contact lenses....
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With improvements in contact lens material, ever-growing selections in colour and hue, and increased prescription lens options, there's never been a better time to explore coloured contact lenses....
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In the ever-evolving eye care landscape, one term that often surfaces is Optical Coherence Tomography or OCT. But what does this intricate-sounding process involve, and why might your optometrist reco...
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When we talk about contact lenses generally, you likely think of single-vision contact lenses—one power in the lens correcting either distance or near vision for the wearer (just like how single-vis...
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The time nears that zombies will rise, ghosts will haunt the streets, and couples will waltz around in bright pink ensembles mirroring the best of this year’s movies. Halloween approaches and we’r...
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Contact lenses have become indispensable for millions, offering freedom from ...
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Ever found yourself wondering if your vision has worsened? Here’s a handy guide to know whether it’s time to pop into The Optical Superstore for a bulk-billed eye test....
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As technology reshapes the eyewear landscape, finding the ideal pair of glasses is thrilling yet complex. Here, we unravel the mysteries of shopping online for eyewear, ensuring your experience is smo...
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Unlock the truth about glasses: Are they a friend or foe for your vision? Do you resist and persist? Or will prescription glasses play a positive role in supporting your sight? Let's discuss it! ...
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Here is your practical guide, developed to help you give your old eyewear a meaningful second life. We'll discuss three things you can do with old glasses:...
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How good is the warm spring weather? A perfect compromise between frosty winter and scorching summer. Now you might be looking to parks and beaches, considering soaking up the season while you’ve go...
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Hold tight as we discuss the approach to tackling some serious lifestyle interruptions in our digital day and age, and get into the nitty-gritty behind blue light-blocking lenses. After all, discussin...
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You're out, enjoying your day at the speed of life when suddenly, it happens—a HUGE scratch appears on your glasses....
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Your eyeglasses aren't just a necessity; they're your style signature, uniquely you. But with countless frame options, how do you choose what glasses suit your face? Get ready to decode the style secr...
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Throughout childhood, parents and guardians can be relied upon to keep the Earth turning. This includes managing important health checks, essential for keeping you in the best possible condition so yo...
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Are you tired of the never-ending battle against those stubborn smudges, mysterious streaks, and that perpetual, elusive, greasy film that magically appears on your eyeglasses just moments after you h...
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Navigating the journey of introducing contact lenses to your child is a life-changing blend of excitement and careful thought....
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The kids are at school and netball training and sleepovers. Mum and dad are at work and the grocery store and brunch with friends. Grandma and grandpa are at golf and bingo and in the vegetable garden...
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G'Day, optical aficionados! If you're as passionate about clear vision as we are, you're in for a treat. ...
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When it comes to eyewear, clarity and comfort are paramount. But have you ever considered how lens coatings can take your eyewear experience to the next level?...
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Mark your calendars; Father’s Day is September 3rd, and we’ve got just the present for him…...
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Did You Know? A rich and fascinating heritage is behind the development and use of single-vision prescription glasses....
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Did You Know? There is a colour-change lens on the market that reacts behind your car's window screen....
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Welcome to The Optical Superstore, your trusted destination for innovative vision solutions tailored to your needs....
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This is Australia’s year for sporting success. As we don our green and gold in support of the Matildas - carrying our hopes and dreams with them through the FIFA ....
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Welcome to The Optical Superstore, your trusted destination for cutting-edge vision solutions. In this blog post, we are thrilled to unveil the revolutionary HT Digital range of multifocal glasses len...
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Welcome to The Optical Superstore, your trusted destination for innovative vision solutions....
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Thick socks, warm fires, hot drinks, and comforting movies might present the perfect winter for many, but for the adventurous among us, cold months have never been a time for hibernation. ...
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NAIDOC Week (National Aborigines and Islanders Day Observance Committee) is a week-long celebration of the culture, history and achievements ...
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Congratulations parents; you’ve reached the halfway mark! Take a moment to give yourself a pat on the back for battling through the semester one...
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We've all had our eyes peeled, waiting for the latest RBA cash rate announcements: What was announced—and how does .....
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All you busy mums and dads have found yourselves at the midway mark of the school year during the winter holiday ...
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Winter by the fire with a book is good. Winter by the fire with a book and new glasses from The Optical Superstore is better. ...
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Welcome to a quick-start, go-to guide on blepharitis, a common and persistent eye condition for MANY Australians....
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Did you know that June 27th, 2023, is celebrated as International Sunglasses Day? It's a day dedicated to raising awareness about the significance of wearing sunglasses to protect your eyes from the ...
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The Optical Superstore is excited to announce the opening of its newest location in Hollywood Plaza, Salisbury Downs, South Australia....
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June is Cataract Awareness Month, so let's raise awareness among Australians about this common eye condition that affects many older Australians. ...
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As the chilly winds blow and winter settles in, it's essential to prioritize your family's eye health and there’s no better time to educate ourselves about maintaining good eye health during winter....
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When your optometrist discusses your vision needs, eye health or macula health specifically, early detection is one of the consistent discussion areas. ...
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Here's what you need to see right now to benefit more from your contact lens usage during winter!...
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Did You Know? Getting into The Optical Superstore now means avoiding the End Of Financial Year Rush!...
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For 30 years, the annual Australia's Biggest Morning Tea campaign has helped raise much-needed funds to positively impact the lives of Australian households affected by cancer....
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Australian Fashion Week blazes to life on May 15th, and we’re ready to walk the runway. At the Optical Superstore, we can’t understand why the appreciation of Australian fashion should be confin...
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How are you celebrating your mum this Mother's Day? For many Aussie families, Mother's Day is a day to treat hardworking and self-sacrificing mums to something a little special; for breakfast in bed,...
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Macular degeneration is a common eye disease impacting millions of people worldwide....
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Anzac Day: a day of great importance for Australians and New Zealanders. This day for remembrance grants us the opportunity to consider the brave soldiers who served and sacrificed their lives for the...
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Did you know? As of March 30th, 34 Australian workers have been killed at work this year. It's a sad statistic: That's over 11 lives lost each month! And that's a big reason why we want to take this ...
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At The Optical Superstore, we are thrilled to offer our customers the latest in high-fashion eyewear, including the iconic designs of Marc Jacobs! Who Is Marc Jacobs? Born in NYC in 1963, Jacobs quick...
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G’Day, Yeppoon! We have an announcement…We couldn’t be more thrilled to announce the long-awaited opening of Optical Superstore’s new location in the beautiful coastal town of Yeppoon....
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Does your child struggle with distance vision, finding it difficult to see across the classroom or outside? It's likely your little one is contending with the problems brought about by myopia. ...
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Australia, March 17th, 2023 - As St. Patrick's Day approaches, the Optical Superstore encourages all Australians to consider the importance of caring for their eye health. ...
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This year in Australia, March 8th, 2023, will commemorate International Women's Day. Encouraging Australian Women toPrioritize Vision-Health Needs: Think Eye Test...
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Are you seeking bold and colourful eyewear to keep up with your personality and enhance your unique style?...
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You are seeking clarity around multifocal — prescription eyewear that you wear every day. Would they suit you and your lifestyle and vision needs? Read on to find out....
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You are seeking clarity around multifocal — prescription eyewear that you wear every day. Would they suit you and your lifestyle and vision needs? Read on to find out....
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No doubt you enjoy sunglasses and see the value in wearing them. So how do you get kids to put them on — and keep them on? Keep reading for nine great tips to help your family get into sunglasses....
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Glaucoma is a complex eye disease that affects millions of people around the world ...
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Yay! It’s summer time—finally! And as we step into 2023 there are brand new opportunities to use your health fund with optical benefits, book in for a bulk-billed eye test, and get summer ready! ...
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Glaucoma is a complex eye disease that affects millions of people around the world ...
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This week is MIYOPIA AWARENESS WEEK: 23rd—28thMay, 2022. There is simply no better time to focus on your family’s vision needs!...
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Have you ever wondered why your pair of lenses are thicker than a previous pair?Perhaps your lenses have gotten heavier over the years, and you often wonder why?Let us provide a little background behi...
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It’s no secret we live in a digital age. For years, students around Australia have spent many hours each day in front of electronic hand-held devices and computer screens. However, the formal classr...
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Yes, Optical Superstore is 100% Australian-owned and operated. A fact, our brand is very proud about. Since, 1989—that’s right, for 33 years—Optical Superstore and Island Optical (Tasmania) have...
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Multifocal lenses are different from regular lenses as they allow you to see at multiple distances. Multifocals are great for accommodating various vision needs at once, including viewing objects far ...
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Eyeglasses are items you wear every day, all day, so finding ones that are comfortable and suit you is very important. There is a huge variety of frames to choose from, with options to suit all prefer...
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A cataract affects the lens of the eye, which is nestled behind the iris. The lens is responsible for generating sharp images on the retina, by using and focusing the light that passes into the eye. ...
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Many people today require eyesight aid, in the form of lenses. Some prefer to use traditional eyeglasses, which become a staple part of their everyday wear, while others prefer the seamless and incons...
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Blue light is the natural light that makes up some of the light we get from the sun. When the sun is at its highest point in the middle of the day, we receive the most blue light and we get the least ...
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Eye injuries are common when working in many different occupations. From construction and carpentry to machine working and science, protective safety glasses are essential for avoiding debilitating tr...
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