Did you know—Optical Superstore STILL calls Australia, Home?


Yes, Optical Superstore is 100% Australian-owned and operated. A fact our brand is very proud to share. Since 1989, Optical Superstore has maintained a steady foothold in the Australian optical/retail space for over three decades.

It’s all in the motto we stand by.


What does that mean for you? Everything!

OUR INDUSTRY KNOWLEDGE: We love questions because we have answers.

Do you have a question regarding:

  • What are the brands of glasses and sunglass frames for you to choose from? Can I use my own glasses frames?
  • Who makes the prescription lenses, and where are they made? Do you make your own brand of lenses?
  • The up-to-date technology used in the testing room or the qualified optometrists operating as independent practitioners on-site?

We’ve got your back, Jack.

We love what we do. But we love demonstrating that with clarity even more. It’s like the best day of Show-&-Tell ever!

That is the beginning of our SUPER SERVICE promise at the Optical Superstore.

OUR COMPETITIVE PRICES: Optical Superstore has 55 retail stores Australia-wide, giving us buying power. However, we ensure that those savings are passed on to you—every day. You don’t have to wait, anticipating some ‘never to be repeated’ sale. Do you need a new pair of prescription glasses now? You can get it now at our best price.

That is the beginning of our SUPER SAVINGS promise to you at the Optical Superstore.

The Optical Superstore | Your One-Stop Optical Retail Shop


We aim to deliver on three critical areas for Australian households regarding premium eyewear and eyecare: Thorough Bulk Bill eye testing and generous Health Fund rebates with your optical extras benefits.

  • Aiming for affordable eyecare: We strive for your Aussie dollar to stretch further, ensuring your eye test experience is supportive and thorough.
  • Eyewear options in abundance: We focus on providing a complete range of lens choices and options within our No & Low Gap Range for glasses frames, prescription lenses, sunglass lenses, and lens treatments, ensuring your optical extras benefits truly have your eyes covered. However, we confidently cater to even the most discerning eyeglasses wearers and offer a range of some of the most respected and trusted international brands in the optical industry—all at SUPER competitive pricing!
  • Online eye test bookings: The Optical Superstore’s real-time online appointment program makes booking an eye test easy. From your home, the office, or on the run with your mobile phone, booking an eye test is so convenient.

The Optical Superstore website is easy to navigate—check it out today.

If you haven’t had the pleasure of experiencing our SUPER SERVICE | SUPER SAVINGS motto in action, we invite you to get in touch, and if you are one of our treasured clients and customers who already love what we do, we can’t wait to see you again.

Yes, Optical Superstore still proudly calls Australia home, and we support you and your family for all your eyewear and eye care needs.

Stop by one of our stores: we would love to service your prescription eyewear by checking the nose pads, tightening any loose screws, and a complementary glasses frame clean and straighten—entirely free and with a smile.