Did you know—Optical Superstore STILL calls Australia, Home?

Yes, Optical Superstore is 100% Australian-owned and operated. A fact our brand is very proud to share. Since 1989, Optical Superstore has maintained a steady foothold in the Australian optical/retail space for over three decades. It’s all in the motto we stand by. SUPER SERVICE | SUPER SAVINGS. What does that mean for you? Everything! […]
Stunning Sophistication: Eyewear by Marc Jacobs and The Optical Superstore

At The Optical Superstore, we are thrilled to offer our customers the latest in high-fashion eyewear, including the iconic designs of Marc Jacobs! Who Is Marc Jacobs? Born in NYC in 1963, Jacobs quickly became a significant player in the fashion world, graduating from Parsons School of Design and receiving the CFDA’s Perry Ellis Award […]
Get an A+ with Your Next Visit to The Optical Superstore

It’s no secret we live in a digital age. For years, students around Australia have spent many hours each day in front of electronic hand-held devices and computer screens. However, the formal classroom is now in many households due to the pandemic. As a result, online learning is becoming a mainstream component of children’s education—around […]
Tomorrow | Your Reward for Working Safely Today

Did you know? As of March 30th, 34 Australian workers have been killed at work this year. It’s a sad statistic: That’s over 11 lives lost each month! And that’s a big reason why we want to take this vital moment to remind you of the value of safety and health in the workplace or […]
Optical Superstore’s Grand Opening in Yeppoon: A True Blue Aussie Experience!

G’Day, Yeppoon! We have an announcement… We couldn’t be more thrilled to announce the long-awaited opening of Optical Superstore’s new location in the beautiful coastal town of Yeppoon. Yes, you heard it right! The wait is over. We are so excited to bring The Optical Superstore’s SUPER SERVICE | SUPER SAVINGS to Yeppoon. Firstly, let’s […]
MULTIFOCAL LENSES | Tailored Prescription Glasses for Every Lifestyle

At The Optical Superstore, we are thrilled to offer our customers the latest in high-fashion eyewear, including the iconic designs of Marc Jacobs! Who Is Marc Jacobs? Born in NYC in 1963, Jacobs quickly became a significant player in the fashion world, graduating from Parsons School of Design and receiving the CFDA’s Perry Ellis Award […]
What is a cataract?

A cataract affects the lens of the eye, which is nestled behind the iris. The lens is responsible for generating sharp images on the retina, by using and focusing the light that passes into the eye. During youth, the lenses in the eye are transparent, flexible and in good shape. As the body begins to […]
Prescription safety glasses

Eye injuries are common when working in many different occupations. From construction and carpentry to machine working and science, protective safety glasses are essential for avoiding debilitating trauma. The cost of prescription safety glasses is incomparable when weighed against maintaining good vision. Your eyes are invaluable and anything that safeguards them is a wise investment. […]
Producing Prescription Lenses: Through Thick & Thin

Have you ever wondered why your pair of lenses are thicker than a previous pair? Perhaps your lenses have gotten heavier over the years, and you often wonder why? Let us provide a little background behind the result you see with your new prescription glasses. Optical Superstore can offer ideas and suggestions so that your […]
Six Years In And The Results For MiYOSMART Lenses Are Looking Good

DID YOU KNOW? This week is MIYOPIA AWARENESS WEEK: 23rd—28th May, 2022. There is simply no better time to focus on your family’s vision needs! Recently, Hoya Vision Care—a leader in optical technology innovation—released the results of a six-year MiYOSMART Spectacle lens follow-up clinical study. The results provided strong evidence that the award-winning MiYOSMART spectacle […]