Providing Quality Eyewear across the Fraser Coast Region
Shop 113, Stockland Hervey Bay, 6 Central Ave, Hervey Bay QLD 4655, Australia
Shop 17 Eli Waters S/C
2 Ibis Blvd, Eli Waters QLD 4655
(07) 4194 1998
Monday
9:00 am – 5:30 pm
Tuesday
9:00 am – 5:30 pm
Wednesday
9:00 am – 5:30 pm
Thursday
9:00 am – 7:30 pm
Friday
9:00 am – 5:30 pm
Saturday
9:00 am – 5:00 pm
Sunday
CLOSED
Closed Sundays and All Public Holidays.
Optical Superstore is proudly 100% Australian owned and operated.
Bring the whole family along to Optical Superstore Hervey Bay to experience great value and personalised support for all your eye health needs! Positioned locally and practicing independently, on-site tenant optometrists provide thorough eye testing services, including exams for children and diabetics, as well as reviews for dry eye disease, macular degeneration, cataracts, and glaucoma. Regular eye tests are key to preventing, identifying, and monitoring various eye health conditions, and most are conveniently bulk billed to Medicare. Schedule an appointment today to invest in great vision care and support for all ages.
Discover outstanding value for money with high-quality eyewear options at prices set with the everyday Australian family in mind. Our exciting selection of single vision and multifocal lenses is complemented by a huge range of industry and lifestyle specific eyewear, including certified prescription safety glasses, blue block glasses, computer glasses, and polarised sunglasses. Plus, our No & Low Gap range means health fund members can easily maximise their annual health fund benefits before they reset! With a dedicated eyecare team on-hand to guide you through the process, Optical Superstore Hervey Bay is 100% committed to our Super Service & Super Savings guarantee.
Optical Superstore is proudly 100% Australian owned and operated.
Bring the whole family along to Optical Superstore Hervey Bay. Now located at Eli Waters Shopping Centre to experience great value and personalised support for all your eye health needs! Conveniently positioned opposite Woolworths, with easy access from the main entrance off Ibis Boulevard, our new location offers simple parking and a relaxed, community-friendly shopping experience.
Independent tenant optometrists practise on-site, providing thorough eye testing services for all ages. This includes children’s eye examinations, diabetic eye tests, and reviews for conditions such as dry eye disease, macular degeneration, cataracts, and glaucoma. Regular eye tests are key to preventing, identifying, and monitoring various eye health conditions, and most are conveniently bulk billed to Medicare.
Discover outstanding value with high-quality eyewear options priced with everyday Australian families in mind. Serving a diverse local community, from young families and working professionals to retirees and long-term residents our range is designed to suit a wide variety of lifestyles and visual needs. Choose from single vision and multifocal lenses, along with specialist options including prescription safety glasses, blue-light lenses, computer glasses, and polarised sunglasses.
Our huge Low Gap range of prescription glasses and prescription sunglasses helps health fund members maximise their optical entitlements with confidence. This means Your optical cover still goes a long way here!
Our friendly, knowledgeable team are on hand to guide you through your options to ensure your needs are met. Optical Superstore at Eli Waters Shopping Centre remains committed to delivering Super Service and Super Savings.
All optometry services available at our previous location continue
at Eli Waters Shopping Centre, now supported by a dedicated diagnostic space for advanced testing.
*Most eye tests are bulk billed to Medicare.
Take home all your favourite designs with the help of our 50% Off Your Second Pair deal! Whether you’re after a work-ready alternative, prescription sunglasses, or a spare pair for peace of mind, this popular offer makes updating your eyewear more affordable.
Our experienced optical dispensers and support team work alongside two on-site tenant optometrists and are here to help you find frames that suit your face shape, lifestyle and budget. Frames starting from $58, quality, style, and affordability exist simultaneously at Optical Superstore Eli Waters, all in line with our Super Service & Super Savings promise.

With an incredible variety of colours, shapes and sizes from exclusive and internationally renowned designers, it’s difficult to choose only one frame from the impressive range on display.

Engaging in productive discussions surrounding your work, hobbies, style, prescription needs and budget, our dedicated team tailor their support and advice, supplying you with eyewear best suited to your lifestyle.

Drop in anytime for free frame adjustments and professional cleaning. Our accessible, single-level location makes it easy to maintain comfort, fit, and clarity long after you’ve collected your glasses.
Through our partnership with HOYA Australia, customers have access to a wide range of advanced lens solutions. Explore blue-light lenses, photochromic options, scratch-resistant coatings, prescription safety eyewear, and more with guidance from our knowledgeable in-store team.
For those who enjoy an active, outdoor lifestyle, we also offer polarised prescription sunglasses in a variety of frame styles, including wrap-around designs that provide excellent peripheral protection. Multifocal wearers can enjoy wrap-around frames paired with polarised, UV-tinted, or photochromic lenses from our HT Active range. Visit us in-store at Eli Waters Shopping Centre to see whether this option suits your vision and lifestyle.
As a preferred provider for CBHS, CBHS Corporate and Queensland Country Health, Optical Superstore is dedicated to delivering excellent value for ALL health fund members. Our Low Gap Range features high-quality frame and lens options for minimal out-of-pocket expense, including affordable, low-gap upgrades on polarised or UV-tinted lenses for prescription sunglasses.
Looking to compare pricing? Let us provide you with a personalised quote via HICAPS based on your individual prescription and health fund’s contributions. Convenient and transparent claiming means you can feel confident in the fact you’re getting incredible value out of your optical extras before they reset! Your Health fund entitlements still go a long way at The Optical Superstore.
You’ll find us at Eli Waters Shopping Centre, opposite Woolworths, with easy access via the main entrance from Ibis Boulevard. We continue to proudly serve the greater Hervey Bay and Fraser Coast region.
Yes. Eli Waters Shopping Centre offers 324 free car parking spaces, including Parents with Prams and Disability parking located close to centre amenities. EV charging stations are also available.
Absolutely. Our HT Indoor options are designed to support screen use, whether you work in an office, study, or spend extended time on digital devices. Our team can help find the right solution for your needs. Ask about our HT Indoor Lens design range.
Yes. We process on-the-spot claims via HICAPS for eligible health fund members. Visit us in-store for a personalised quote.
Most eye tests are bulk billed for eligible Medicare cardholders. Some advanced tests or scans may incur an additional fee, which your tenant optometrist will explain beforehand.